Varisu, directed by Thalapathy Vijay, is scheduled to open in cinemas in January 2023.The film benefits from the Sankranthi and Pongal celebrations, which are anticipated to boost its potential at the box office.Due to an agreement made by producer Dil Raju in 2019, the Telugu Film Producers Council has opposed the film’s release.Read on to learn more.
In Andhra Pradesh and Telangana, Vijay’s film is competing with Chiranjeevi’s Waltair Veerayya and Balakrishna’s Veera Simha Reddy, both of which are highly anticipated Telugu releases.The Telugu Film Producers Council is of the opinion that the fact that Dil Raju is supporting Vijay’s film and making sure it gets a lot of theaters in Telugu states might make it harder for original Telugu films to get enough screens.
The Telugu Film Producers Council issued a statement opposing Varisu’s release.It mentions that Dil Raju himself made the decision in 2019 to grant original Telugu films a free window during Sankranthi and Dussehra.The council has asked exhibitors in Telugu states to favor original Telugu films at the aforementioned festivals through this statement.According to the statement, it is abundantly clear that the council would like theater owners to maintain Waltair Veerayya and Veera Simha Reddy as their top priorities.Let’s see if Dil Raju’s Varisu stays on the original release date or is moved to another date, as agreed upon.
In the meantime, Rashmika Mandanna’s Varisu is getting a lot of attention for the right reasons.Its first single, “Ranjithame,” featuring Rashmika and Thalapathy Vijay, was released just recently.Within less than 19 hours of its release on YouTube, it already has 15 million views, making it a chartbuster.
